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A MAJOR CULTURAL PRODUCT CRYSTALLIZED

 

and the personal good offices of Chairman Akbar A. Shareef to facilitate her visa formalities, enabling her to visit our country. She entered Pakistan on the eve of Tuesday 13 December and, after two days in Karachi, she visited Lahore and Islamabad, escorted by Chairman Lt. Col. [R] Akbar Ali Shareef.

By all accounts this was the most successful of the many successful events organized and managed by this Chapter.

Ms. Cassandra exclaiming that “Pakistan is the country I like the most, though the one I had feared the most to visit” and  “People in United States have negative ideas and fear to visit this country, but things are different; I had a great experience.” “Pakistanis are overwhelming and loving” have been carried widely by the country’s consumer Press and the electronic media.

She was interviewed also by the international media like Voice of America and British Broadcasting Corporation; all vindicating this Chapter’s adopted slogan :
“Surprising Pakistan.”

Mr. Louis D’Amour, Chairman of International Institute of Peace Through Tourism, has written to Chairman Akbar saying; “Many thanks. You certainly met – and exceeded - our hoped for expectations in hosting Cassie. Cassie has said it was the best experience of all the 190 countries she has visited – and for this, we are most grateful”.

Towards the close of March, Sindh had four successive days of sheer abandon amidst the unique colour and sound of Thari Culture in a ground breaking Festival with its segments spread over the towns of Mithi and Nagarparkar  and in the Umarkot Fort which was beautifully decorated for the occasion, giving the whole event  a  vibrant ambience. An exciting display of fireworks was held on both evenings which local elders said was the first ever in the Fort’s recent history.

The event was organized by the Government of Sindh Department of Culture, Tourism & Antiquities. Thousands of men women and children came from the neighbori ng areas and from cities like Karachi and Sukkur.

 

PATA Pakistan Chapter has scored
yet another success
 

The Mithi and Nagarparkar segments on March 17 and 18 respectively, presented cultural and sports events including races by camels and horses, musical concerts and Malh, the Sindhi style of Wrestling. Forty stalls were set up in the huge ground of the fort presenting exquisite handicrafts unique to this District of Sindh. Brisk sales were reported of which sold traditional Thari clothes, Rilli  and Khes, Thari Tiles, and, of course, Thari cuisine.

Thari Village life was very impressively shown through specially built Chaunro – a canopied straw-made hut and a Landhi – a rectangular hut unique to the Thari people. The representation was complete with Thari artisans including potters, blacksmiths, carpenters and cobblers, were also sitting along the model huts depicting typical Thari village life. A lively Mushaira and a typical Sughar Katchehri were also held.

Addressing the concluding session inside the Fort, Syed Sardar Ali Shah, Sindh Minister for Culture, Tourism and Antiquities said they had made history by arranging the first ever Thar and Parkar Festival.” We will foil, he asserted, extremism through such cultural festivities which give a message of peace and pluralism.’


The minister`s speech was followed by a grand music programme in which local singers and others like Mai Dhai, Humera Channa, Reshma Parveen, Ameer Faqueer, Rashid Hyderi and Dilbar Jalal Chandio enthralled the audience.


Development Work Announced

The Minister announced the launch of several development projects designed to facilitate Tourism Promotion. These include a Motel in Umerkot Town and a Tharparkar Museum inside the world famous Umerkot Fort. Ten huts are being built at the Kelankar Lake simultaneously with a new landscaping of its Dhoro Naro side.

PATA Pakistan Chapter has scored yet another success in its singular and continuing efforts at restoring Inbound Tourism in Pakistan.
  
Ms. Cassandra exclaiming that “Pakistan is the country I like the most, though the one I had feared the most to visit” and  “People in United States have negative ideas and fear to visit this country, but things are different; I had a great experience.” “Pakistanis are overwhelming and loving” have been carried widely by the country’s consumer Press and the electronic media, vindicating the Chapter’s adopted slogan “Surprising Pakistan.”

As reported in our previous issue PATA Pakistan Chapter is hosting Ms. Cassandra De Pecol, who has come to Pakistan as part of her epic venture to break a Guinness World Record. An adventure person from Washington, she is a Peace Ambassador for the International Institute of Peace Through Tourism and Skal International. She arrived at Karachi on the eve of Tueseday 13 December and completed the Karachi segment of her visit and left for Lajore and Islamabad, escorted by the host Chapter’s popular Chairman Lt.Col. [R] Akbar Ali Shareef.

Testimonial Marketing of Destination Pakistan
In the morning Cassie was given a half-day city tour by Mr. Nazir Ahmed Soomro, Managing Director of Sindh Tourism Development Corporation. Cassie was Guest Speaker at Karachi University’s famous Institute of Business Administration where the listeners and the Speaker were both impressed by each other. The Chapter also arranged with Asiatic Public Relations [Pvt] Limited Cassies interview with a cross section of experts and students and she responded openly in the Question and Answer session.

A singular element of this programme by PATA Pakistan Chapter was its guest being received by the Mayor of Karachi Mr. Waseem Akhtar. Amidst a lot of fellow-feelings all-round, he presented her the City Crest and had her plant a sapling within the precincts of the historic building.

The day’s Lunch was a lavish Reception by PATA Pakistan Chapter at its ‘partner hotel’ the Pearl Continental. A cross section of the elite of Pakistan’s tourism industry and trades attended in a large number. Airlines seniors like Mr. Ken Marshall and new arrivals like AirLanka’s Mr. Ahmad Mazahim were there. While Chairman Akbar presented her a prized travel book, Mr. Naeem Sharif, Chairman of TAAP, presented its commemorative crest to her. Mr. M. Hanif Dossani, Committee Member of the Chapter, invited her to see an on-going marriage ceremony at his place.

The day was rounded up with a memorable dinner hosted by Mr. Nazir Ahmed Soomro the popular second-term Managing Director of STDC, at The Kababji in Clifton. Cassie was visibly charmed by its ambience, coupled with the full moon reflecting on the sea and flocks of white sea gulls straddling its surface. The food, all barbecue items and ice cream, went well with the foreign visitor and some elite of the city who were invited to join her.

PATA Pakistan Chapter has scored yet another success in its singular and continuing efforts at restoring Inbound Tourism in Pakistan.  

It hosted Ms. Cassandra De Pecol, Peace Ambassador for the International Institute of Peace Through Tourism and Skal International, who came as part of her epic venture to break a Guinness World Record.

Earlier this year, she had visited all countries in our Sub-Continent - Afghanistan, Bangladesh, India and Sri Lanka – except Pakistan and it took PATA’s intervention

 
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